Intuitive dashboard
Our reporting platform allows you to easily see the current pricing status of your products
againts your competitors
Effortlessly monitor your competitors prices
Offer competitive prices to increase sales and profits
Optimize your product prices with competitive data analytics
Stop manually collecting competitor prices to decide your best market price
Optimize your Return on Ad Spend (ROAS)
Dashboard with access to actionable insights
PriceTracker is a competitor price monitoring tool that helps you monitor prices of exact products sold by your competitors.
It helps retail businesses get real-time insights into competitor price movements, assortment,
product availability, and online visibility to make profitable, data-driven decisions.
What are the benefits of competitor price monitoring?
Competitive Advantage
Knowing your competitors' prices allows you to stay competitive. You can adjust your pricing strategies
to attract price-conscious customers or match/beat competitors' prices when necessary.
Pricing Strategy Optimization
By analyzing competitor pricing data, you can identify trends, understand market dynamics, and make
informed decisions about your own pricing strategy. This can help you set optimal prices to maximize
revenue and profit.
Improved Profit Margins
Monitoring competitor prices enables you to identify opportunities to increase your profit margins. You
can raise prices when competitors do or reduce them when competitors increase prices, all while maintaining
competitiveness.
Market Insights
Tracking competitors' prices provides valuable insights into market conditions, demand fluctuations,
and consumer behavior. This data can inform product development, marketing strategies, and inventory management.
Product Positioning
Understanding how your prices compare to competitors can help you position your products or services
in the market. You can market yourself as a premium option, a budget-friendly choice, or something in
between, depending on your pricing strategy.
Customer Retention
Monitoring competitor prices helps prevent your customers from switching to competitors due to price
differences. You can proactively adjust prices to retain your customer base.
Why choose PriceTracker?
Product/Competitor import
Import the product data into your account and add the product URLs from each site so we can
capture the prices. If this takes too much time, we can do this for you - manually or automatically.
Market overview
The Price Matrix report will allow you to find out who's at low and who's at high end of the market
Competitor drilldown
This report will allow you to see your prices against a single competitor. Easily see where you are
cheaper or more expensive
Reporting and alerts
We provide several reports that enable you to make quick decisions. Report are also
downloadable in MS Excel. Email alerts are available as well
Out of stock
Identify which competitors products are out of stock so you can act swiftly to leverage the opportunity
Give us 30 minutes, and see how our out-of-the-box software can help you increase your profits, improve ROAS from product ads and stay up-to-date with the market
